One of the major players on the market right now is exhibits that feature tension fabric walls, and considering their advantages over other display types, it’s no wonder these are such a popular choice among professionals. To stay current with industry trends, exhibits at trade shows must constantly evolve. Recognizing this, display manufacturers are always coming up with new designs to help businesses showcase their products and services.
Overall appearance – A large part of the appeal with tension fabric walls is that these displays have a clean, sophisticated look. The fabric is stretched taut, so there are no visible seams, wrinkles or other interruptions, giving you a smooth background for your custom graphics. The printing processes used to add the trade show graphics to the fabric is also very advanced, resulting in sharp, high resolution images that are rich in color. All of this adds up to an eye-catching display that exudes professionalism and sophistication.
Total customization – Tension fabric walls can also be completely customized based on your company’s wants and needs. With the unit itself, there are a variety of shapes and sizes available. The real customization begins with your graphics, though, as these are what will set you apart from your competitors and give you an absolutely unique look.
Portability – Another reason behind the ever-growing popularity of tension displays is that these units are extremely portable, making them ideal for frequent exhibitions and moving from venue to venue. The components of the display – the frame and the fabric – are lightweight and easily fold into themselves for easy storage and transportation.
Ease of Use – In addition to their portability, the tension fabric walls are also quite simple when it comes to assembly and disassembly. While they’re a bit more complex than a pop up exhibit, tension fabric units don’t require too much time or skill to set up. It’s just a matter of constructing the frame by connecting the pieces, and then stretching the fabric around the frame. Most units come with a pillow-like fabric that easily wraps around the frame and closes on the back, usually with a zipper.