Includes:
- (1) Custom Printed Double Sided Backwall
Features:
- Graphic Size: 57.5″ W x 82″ H
- Shipping Dimensions: 16″ L x 13 1/2″ W (Ships Poly Bag)
- Shipping Weight: 5 lbs
Why Two Printed Faces Change the Game for Trade Show Tents
A single-sided back wall does one job — it brands the interior of your booth for visitors standing directly in front of you. A double-sided wall does two jobs simultaneously. The exterior face catches foot traffic walking behind or beside your setup, pulling people around to your front entrance. At crowded outdoor festivals and tight indoor expo halls, that second printed surface can generate as many impressions as the interior graphic.
This matters especially for trade show tents positioned along aisles, at row ends, or in open-air layouts where the rear of your canopy is visible to hundreds of people who might never walk past the front. Rather than showing them a plain white fabric back, you show them your logo, tagline, product images, or a directional message pointing them to your booth entrance.
Fabric and Print Specs Worth Knowing
The double-sided back wall ships as a single fabric panel printed via dye-sublimation on both faces. Here is what that means in practical terms:
| Attribute | Detail |
|---|---|
| Fabric | 100% polyester |
| Print Method | Dye-sublimation (full-color, edge-to-edge) |
| Sides Printed | Both (double-sided) |
| Wrinkle Resistance | Yes — fabric springs back after folding |
| Machine Washable | Yes |
| Attachment | Hook-and-loop to OneChoice frame |
Dye-sublimation infuses ink directly into the polyester fibers rather than layering it on top, which means the print will not crack, peel, or flake even after dozens of events. The colors stay saturated in direct sunlight and hold up to the occasional rain shower, making this wall equally at home as an outdoor event canopy accent or an indoor backdrop.
Practical Scenarios That Call for a Double-Sided 5ft Wall
Farmers market end-cap booths. If your pop up tent with sides sits at the end of a vendor row, the back face of your canopy is prime advertising real estate. A double-sided wall lets you brand both directions without buying a separate banner stand.
Indoor trade show corner positions. Corner booths at conventions expose two or more sides to attendee traffic. Closing off the back with a printed wall keeps your products secure while broadcasting your brand down the cross-aisle.
Street-team activations and sampling events. When your custom pop up tent is set up on a sidewalk or plaza, pedestrians approach from every angle. The double-sided wall ensures nobody walks past without seeing your message.
Sporting events and race courses. Compact trade show tents and event shelters along a race route or near a finish line benefit from rear branding that spectators and camera crews pick up from a distance.
How This Wall Fits Into the OneChoice Lineup
This back wall is designed specifically for the 5ft OneChoice canopy frame. If you are still building out your shelter setup, browse the full range of One Choice canopy tents to find frames, canopy tops, and additional sidewall options that pair with this graphic.
Need a bigger footprint? The 10×10 canopy tent is the most popular size for vendors who want a standard custom canopy tent 10×10, while the 15×15 custom canopy tent bridges the gap between compact and large-format shelters. For brands running major activations or needing a 10×20 pop up canopy footprint equivalent in coverage, the 20ft canopy tent with logo delivers maximum branded square footage.
For a deeper dive into fabric types, frame grades, and print options across every canopy size, the custom canopy tent guide walks you through the decision step by step. And if your display needs extend beyond canopy tents into banners, backdrops, and tabletop setups, the complete trade show displays buyer’s guide covers every category in one place.
Single-Sided or Double-Sided — Quick Decision Guide
Still debating whether you need one printed face or two? Here is a fast comparison:
| Factor | Single-Sided Wall | Double-Sided Wall |
|---|---|---|
| Front branding | Yes | Yes |
| Rear branding | No — plain fabric back | Yes — full-color print |
| Best booth position | Against a wall or shared border | Freestanding, end-cap, or open-air |
| Cost per impression | Higher (one-direction only) | Lower (two-direction coverage) |
If your trade show tents or custom pop up tents are ever positioned where the back is visible, the double-sided option pays for itself in extra brand exposure from the first event.
Ready to Close Off Your Booth and Double Your Visibility?
Adding a double-sided back wall to your 5ft OneChoice canopy is one of the most affordable canopy tents upgrades you can make — a single accessory that turns a bare frame into a fully branded, two-direction marketing asset. The dye-sub printed polyester fabric is built to last through season after season of heavy duty pop up canopy use, and reordering a fresh graphic down the road is simple if your branding evolves.
Order your 5 ft. Backwall One Choice Double-Sided today from Showfire Displays and start working both sides of every aisle.






